For most of us, community building should be our primary goal. We want to find our tribe of people. We want to have that solid base who will read, comment, and support our work whenever we release it.
This post is geared towards those who want to self-publish. If you are trying to traditionally publish (especially if you are trying to get an agent) I recommend that you do NOT hire a freelance editor to work on your manuscript before you submit. There are two major reason for my stance.